Football Kenya Federation (FKF) has issued a warning to Premier League clubs, noting that they must receive approval from the federation before streaming live matches.
In a letter sent to the different clubs, FKF noted for a club to live stream a home match, they are required to send a formal request in writing awaiting approval from the federation.
Further, in any commercialized live broadcast there should be a revenue-sharing formula between the home and away teams and the federation.
Also Read: Uganda Cranes Receive Ksh 67M Boost Ahead of CHAN Tournament
"You are hereby reminded that clubs shall request in writing and get approval from FKF for any intention to live stream their home matches and that the purpose for the broadcast shall solely be for the interest of the public and not commercialization unless there is a prior agreement on a revenue share between the home team, visiting team and Football Kenya Federation.
“Further, clubs were reminded that FKF has the sole and exclusive right to exploit any and all media and commercial rights including but not limited to mainstream and digital broadcast rights relating to all FKF leagues and/or competitions and should the federation secure a broadcasting partner all rights shall we go back to FKF,” read the communication in part.
Currently, there is no official broadcaster for the Premier League which has led to some clubs opting to produce their home fixtures for online broadcast.
Recently, Gor Mahia streamed live their match against Bandari on various online platforms including YouTube.
K’Ogalo CEO Raymond Oruo, however, confirmed that his side had sought approval from the FKF before the match was live-streamed.
"It was an agreement between the clubs' CEOs and the federation, so we knew what to do to have the match live online. There was a small hitch with the stadia management, but it was sorted out after the club made some payment," Oruo stated.
Also Read: From KFA to FKF: The Transformation of Football Management in Kenya